XOXO An Exhibit

As the lead visual designer for XOXO, an exhibit developed by the Children’s Museum of Pittsburgh, I collaborated closely with a cross-functional team of exhibit designers, educators, and fabricators to shape the graphic and environmental identity of the experience. I was responsible for creating a cohesive visual system and graphic design direction—including logo design, color palette, typography, signage, large-scale wallpapers, and illustrative elements—that aligned with the exhibit’s emotional and educational goals. Through iterative prototyping, I helped guide the team toward a unified design language that enhances both navigation and emotional engagement for visitors.