Branding, Illustration, Web Design

Sweet Rewards Platform Branding & Site Redesign

Sweet, a social rewards marketplace fueled by its own digital currency, launched in 2015. We re-branded, redesigned identity, logo, illustration and site direction in 2017. Meant to be a fun, attainable brand that excites its users with its capabilities of attracting and retaining fans with the lure of customized rewards.

Client: Sweet
Services: Branding, Identity, Illustration, Web Design

Rewards Platform UI

Working with the platform’s developers, we prototyped, created wireframes, and designed the UI for the platform’s profiles, log in screens, & the CMS.